Bollé Makes Purchasing Helmets and Goggles Easier Than Ever Using Augmented Reality
Lyon, France (OCTOBER 28, 2020) – In an increasingly digitized world, the Bollé brand stands out for its product innovations, offering ever more advanced and market-leading technology, such as its Phantom lens, as well as its digital initiatives. The most recent example was it...
BOLLÉ LAUNCHES FIRST EVER AUGMENTED REALITY SUNGLASS EXPERIENCE FOR SMARTPHONES
Lyon, France, (JUNE 23, 2020) - Bollé, maker of the most innovative lenses in the world is forever changing the way people try and buy sunglasses. With the introduction of an exclusive Augmented Reality Sunglass experience, shoppers can now try-out Bollé’s flagship Phantom le...
Bollé Launches Summer 2020 Eyewear & Helmets
Lightshifter The latest addition to Bollé’s performance collection and the choice of the renowned French cycling team, AG2R LA MONDIALE, LIGHTSHIFTER is characterized by a modern and sharp semi-rimless design, directly inspired by its big sister SHIFTER, launched last year. ...